Boy, Koreans sure know how to market cellphones. While we philistines in America might show off the phone's functionality or at least have an attractive girl in a pink dress passive-aggressively mocking other phones, the Korean know what makes consumers buy, and that's Darth Vader teleporting into a women's restroom. This ad brings up so many questions: 1) Did Lucas really approve this? 2) What the hell is "Warp"? 3) Really, shouldn't Vader have his own bathroom, being the Dark Lord of the Sith and all? 4) Do you expect to see anything funnier than Darth Vader's pee-pee dance today? Because I sure don't. Kotaku has a few other ads, all with Vader, but with less toilets, right here.
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They do in Korea.
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Koreans in Korea have no frame of reference for Star Wars or Star Trek, so they have no idea what is really going on as far as "warp" (and they pronounce it "worf" because in the Korean language, "F" and "P" are the same character. Ask a native Korean to say "fitness" or "fuck" some time, it's hilarious) or anything like that. I was more surprised at the fact that they actually licensed it from Lucasfilm than the actual content. There are a couple "Star Wars" themed bars here where they obviously, blatantly ripped of the name, bought a couple of props and started a bar. The concept of copyright law is virtually unheard of. There's a DVD store down the street that sells pirated DVDs right out of the storefront and from a kiosk on the sidewalk. Across the street is the police station.
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I am in Korea now. The ad says approved by Lucas in the beginning. The Warp thing bothers me as to know end but would know what Star Trek is so Vader gets Warped.
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Aren't you a little short to be a Storm Trooper... or the Dark Lord of the Sith???
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I'm in Korea now. These ads have been running about 3 weeks now. As someone who freaked out at my fourth bday party because I didn't receive a Greedo I was surprised as any to see Vader on Korean TV. Most Koreans have no idea who Darth Vader is but assume he is a bad space man. WARP just refers to the ridiculous speed of some new cellphone service.
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I hate to do it, but doesn't Vader's suit have a filtration device that helps power his suit, so he simply urinates in his suit and doesn't require a bathroom? No telling how many times during the movies we saw him pissing and not realizing it. Also, probably doesn't help that they cloned Jango Fett, who apparently had a small bladder.
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If you didn't tell me it was advertising a phone. I would have no idea what this ad was for. I would still buy the crap out of whatever it was. I laughed. It was a great ad. And encouraging men to be allowed access to women's bathroom's is something we should all strive for!
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just my shadow sends you madness
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Aw damn! My eyes! WHY DOES IT BURN???
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not until we REVEAL ourselves to somebody!
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yes, this is correct sir.
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I've heard the term "wedding cake" used to describe the makeup technique there a few times, and that's all that needs to be said about that.
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So, the Darth Vader visited the Star Trek, and stole the transporter, renamed it warp, and used it to cut in line at the unisex bathroom at some futuristic Aaliyah concert? Did I follow that right?
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Hey, that's just how Vader rolls, Rob. He might be the most evil and powerful man in the Empire, but that is no excuse for not minding his manners. Mama Skywalker didn't raise no barbarian, afterall. XD
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And soon, we shall have our revenge, my Dark Lord. -solemn bow-
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Is it just me or does the "alleh" logo with that symbol after it make it look like it is pronounced "Ali G"?
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I lived there for a while too, teaching English. Yeah, waaaaaaaay too much makeup. I liked it there though, best food anywhere.
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I lived there for a while too, teaching English. Yeah, waaaaaaaay too much makeup. I liked it there though, best food anywhere.
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impossible; once lucas went down the dark path forever will it dominate his destiny. consume him it will, midichlorians and all!
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Related to the comments here about Lucas, has anyone noticed how the Red Tails TV spots have changed after this weekend's opening? I noticed this morning, the current ad says "produced by George Lucas" and the last line says very prominently "directed by Anthony Hemingway". All the previous spots emphasized Lucas' name. Could it be that Lucas is finally realizing his name has some stigma?
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Who only needs five dollars for a Cleveland steamer.
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It was by Murray Head,after all. ;) You've been a great audience. I'll be here all week. And you can catch me next week I'll be at the Chuckle Hut in Paramaus,for "Bring your catfish to work day."
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Take it from a guy who has run around ladies' restrooms in a Darth Vader costume, ladies' rooms don't look like that.
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Give it a couple of years into his "retirement" - someone will push it through fast enough he won't be able to stop it in time - the "we destroyed/lost the originals" is the lamest excuse I've ever heard to avoid sending someone a royalty check.
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I'm proud of you Pervy. You fought the urge for a Bangkok joke and went for the song instead.
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Whaddaya mean,ya seen one crowded, polluted , stinking town...
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Let's go to Thailand, then!
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odds are lucas did approve this for any one who wants to use star wars characters has to get his okay. though odds are the makers of the commercial may be saving vaders pee pee dance for later
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the prequels were the worst thing that lucas could ever do to vader so this isn't even a meh.
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I say meh. It only irritates me that people still believe that big myth about Lucas, that he invented movie merchandising, when it had been around in a modern organized way since the prosperous post war movie and television years of the ‘50s. As far as Lucas Arts licensing “everything” believe it or not the monolithic industry that became Lucas merchandising was (in part) an effort at consumer protection the result of unprecedented consumer demand causing the market to be flooded with crappy cash in products made by fly by night companies, which required Lucas to hire people to do all the legal work and marketplace monitoring. You can put a Star Wars logo on pretty much anything so long as the product isn’t defective, Lucas Arts gets its cut of the action and it keeps some lawyers off the streets, where they’d probably be rolling drunks and stealing homeless people’s organs, so it’s all good. _ Now I'm going to eat my oatmeal.
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I need to stop coming on this site first thing in the morning. My mind usually ends up being blown before it's even awake.
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Has anyone seen the new phone advert with Yoda in? It's English and I don't know what brand it is because I had to mute it two seconds in... It has him in a bar, meeting this young couple and talking about phones with them; very odd and very stupid.
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I agree. Here in the US Verizon has been running ads with R2-D2. Lucas can let people do crap like this but can't release the unaltered original trilogy on Bluray which would make him more money with hardly any extra work.
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I agree. Here in the US Verizon has been running ads with R2-D2. Lucas can let people do crap like this but can't release the unaltered original trilogy on Bluray which would make him more money with hardly any extra work.
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"I hate to sound like a creepy sexist guy, but, hey, some nice-looking, well-dressed Korean ladies up there." Padding, plastic surgery, and enough makeup to fill the crack in the side of the Titanic. (6 1/2 years there.)
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Wait a minute: http://www.youtube.com/watch?v=5goc4fgP4E4 It makes sense now.
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I've been WARPing myself into women's bathrooms all my life. You just have to make sure to WARP out of there before the cops show up.
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I hate to sound like a creepy sexist guy, but, hey, some nice-looking, well-dressed Korean ladies up there. I don't know what WARP is, but I've been stuck in some bathroom lines in bars and rock concerts, and the ad sure made me want to have one.
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Somewhere, deep within my Id, is my 8 year old self, complete in Darth Vader underoos silently weeping for my lost childhood....
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Dark Lord of the Shit [/Obvious]
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4) Do you expect to see anything funnier than Darth Vader's pee-pee dance today? I do need to go to Wall Mart this afternoon, so there's always a chance!
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Lucas is a whore.
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