Thumbs up to the marketing people behind this one. Knowing damn well that suckers like me are stupidly addicted to three-in-a-row browser games, the folks publicizing The Lego Movie have created their version, with Lego bricks, and hidden new exclusive images from the film in it, to be unlocked with each level.
As I must sacrifice for my art, I've spent the last half hour selflessly playing the game to get those images to you. I scrupulously went out of my way not to enjoy it, hard as that was, because I had a duty, damn it. (My wife's distracting playing of "Pink Fluffy Unicorns Dancing on Rainbows" was useful in this regard)
Then it occurred to me you might prefer to unlock the images yourselves.
So I've put them after the jump. For those of you who hate fun.