There’s a new Transformers 3 TV spot, full of footage we’ve already seen, except at about 15 seconds, where a very red Transformer shows up and brandishes his claws or something. Now, I have no idea who the hell this is, or who it’s supposed to be — a bunch of people in the Seibertron comments were saying “Holy shit, Mirage!” so I guess it’s him — but given the fact the very, very red, I could immediately tell 1) it was his first appearance in the promo footage, 2) that he’s different from other Bayformers, and 3) that I’ll probably be able to recognize him again amidst the swirling metallic messes that are all the other Transformers in this film. Well done, Michael Bay! It’s taken three movies, but you’ve finally made a Transformer I’ll be able to recognize that doesn’t have buck teeth or testicles! Bully for you!
Robert Bricken is one of the original co-founders of the site formerly known as Topless Robot, and its first editor-in-chief, serving from 2008-12. He brought the site to prominence with “nerd news, humor and self-loathing” as its motto, raising it from total internet obscurity to a readership in the millions, with help from his savage “FAQ” movie reviews and Fan Fiction Fridays. Under his tenure Topless Robot was covered by Gawker, Wired, Defamer, New York magazine, ABC News, and others, and his articles have been praised by Roger Ebert, Avengers actor Clark Gregg, comedian and The Daily Show correspondent John Hodgman, the stars of Mystery Science Theater 3000 and Rifftrax, and others. He is currently the managing editor of io9.com. Despite decades as both an amateur and professional nerd, he continues to be completely unprepared for either the zombie apocalypse or the robot uprising.