A PR company in South Africa took an interesting approach when it came time to promoting season two of The Walking Dead, an approach that involved a crowded movie theater, a fake rom-com trailer and a zombie. At first, you think it’s going to be awesome and the zombie’s going to attack surprised/terrified move-goers. Then the zombie just kind of wanders the aisles and you think it’s going to be lame. Then everything becomes awesome again. I won’t spoil it for you, just make sure you watch through the end. Much thanks to my pal Mel G. for the tip.
Robert Bricken is one of the original co-founders of the site formerly known as Topless Robot, and its first editor-in-chief, serving from 2008-12. He brought the site to prominence with “nerd news, humor and self-loathing” as its motto, raising it from total internet obscurity to a readership in the millions, with help from his savage “FAQ” movie reviews and Fan Fiction Fridays. Under his tenure Topless Robot was covered by Gawker, Wired, Defamer, New York magazine, ABC News, and others, and his articles have been praised by Roger Ebert, Avengers actor Clark Gregg, comedian and The Daily Show correspondent John Hodgman, the stars of Mystery Science Theater 3000 and Rifftrax, and others. He is currently the managing editor of io9.com. Despite decades as both an amateur and professional nerd, he continues to be completely unprepared for either the zombie apocalypse or the robot uprising.