It sounds so friendly, doesn’t it? “Pal-cohol.”
There are obviously some concerns, with many states moving to ban it preemptively. The product’s official website attempts to allay most of them, by pointing out that it would seriously burn if you tried to snort it, and that slamming a shot is quicker and gives a better buzz anyway.
I don’t think that’s why people are concerned, though…
I think it’s because the inventor of the thing uses this as his official PR picture:
I don’t know about you, but I don’t think I want to put anything in my body that this guy is handing out.