I’m not entirely sure the impeccably dressed mansion-dwellers of Crimson Peak would guzzle beer as their beverage of choice, but I think it’s a reasonable certainty that patrons of Alamo Drafthouse cinemas do, so the chain is teaming up with Firestone Walker brewing to make a red beer available not just at the theater chain, but in stores as well – with a Mondo collectible glass while supplies last. In the spirit of Guillermo del Toro, I would hope it could be served with a “Pacific Salt Rim” on the glass, and deliver a hangover that feels like hell, boy.
Suggested slogan: “Drink until Charlie Hunnam’s acting is tolerable.”
[As I have not actually seen Crimson Peak, it is possible I may find Mr. Hunnam’s performance simply delectable. Unlikely, but possible.]
Luke Y. Thompson has been writing professionally about movies and pop-culture since 1999, and has also been an actor in some extremely cheap culty and horror movies you will probably never hear much about (he is nonetheless mostly proud of them, as he met his wife on one). As editor of The Robot's Voice since 2012, he can take the blame for the majority of the site's content, all of which he creates because he loves you very, very much. (Although he loves nachos more. Sorry.)
Prior to TRV, Luke wrote for publications that include the New Times LA, Los Angeles CityBeat, E! Online, OC Weekly, Geekweek, GeekChicDaily, The L.A. Times, The Village Voice, LA Weekly, and Nerdist