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More G.I. Joe Collector Toys Raise Disturbing Questions About Nostalgia


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ToyNewsI has the above pic of the ninth wave of G.I. Joe 25th Anniversary Collector Figures?clockwise from the upper left, that’s Hawk, Bazooka, Barbecue, Storm Shadow in mourning, a Snow Serpent and a B.A.T. (there are higher-res individual shots here)?and I’m starting to get a little disturbed. Not because of the toys per se, but because it’s kind of dawned on me how many toys on mainstream toy shelves are for us old, nerdy collectors trying to recapture our childhood.

Which is fine for us, but what the hell are the kids of today going to do when they’re grown up? I have a hard time imagining they’ll be scrounging for collector’s editions of re-released Ben 10 figures. Will they be hunting down the 50th anniversary G.I. Joe Collectors figures? Will they not care about toys at all, but instead be obsessed with video game nostalgia? Was the ’80s the golden age of the action figure, which made our generation obsessed with the toys of our youth and no other? I’m going to feel kind of awkward if I end up in the nerdiest generation of all time.