Sorry, I can’t exactly bring myself to say “long live Syfy,” mainly because it’s a name that reeks of brand marketing instead of creativity. Plus, it sounds likes how a 2-year-old would mispronounce “syphilis,” and I try not to watch any television associated with venereal diseases (which is not coincidentally why I don’t watch those “Real Housewives” shows).
But it appears that this distaste is a mutual thing. If you watch the above promo video that Syfy made for themselves, showing off “their new home,” you’ll see that the new Syfy is filled with hipster douchebags, apparently the channel’s new target audience. As nerdy douchebag, it appears I’m not invited (my only regret — not hanging out with Tracy Morgan and his huge remote control dinosaur). I guess I’ll go imagine greater somwhere else.
Robert Bricken is one of the original co-founders of the site formerly known as Topless Robot, and its first editor-in-chief, serving from 2008-12. He brought the site to prominence with “nerd news, humor and self-loathing” as its motto, raising it from total internet obscurity to a readership in the millions, with help from his savage “FAQ” movie reviews and Fan Fiction Fridays. Under his tenure Topless Robot was covered by Gawker, Wired, Defamer, New York magazine, ABC News, and others, and his articles have been praised by Roger Ebert, Avengers actor Clark Gregg, comedian and The Daily Show correspondent John Hodgman, the stars of Mystery Science Theater 3000 and Rifftrax, and others. He is currently the managing editor of io9.com. Despite decades as both an amateur and professional nerd, he continues to be completely unprepared for either the zombie apocalypse or the robot uprising.